We're building a dystopia just to make people click on ads | Zeynep Tufekci
推荐理由
This TED talk[0] on persuasion architectures brings up some interesting moral arguments against this idea.
说明
这是2017年由TED发布的一部演讲,主题归在Futurism & technology and society。它讲的是algorithmic manipulation这一支里的具体问题,而不是把整个领域扫一遍。适合按兴趣直接看、不打算先补课的人。内容上可以概括成:Technosociologist Zeynep Tufekci argues that the machine-learning systems used to serve ads also decide what political and social information people see. She explains how opaque algorithms can nudge, segment and manipulate users, and warns that the real danger is powerful people using AI to control populations.这些读者给出的理由,核心是:HN commenters cite it whenever engagement-optimizing feeds, micro-targeting or ad infrastructure come up, as an accessible warning about algorithmic amplification.讲法不绑某一条新闻,过几年仍然可以当材料看。从2017年到2026年,有6位不同的读者在6个不同月份把它推荐出来,其中明确叫别人去看的有1次。适合一次性看完。讲者把一个判断讲透,演示是在给这个判断配例子。如果已经会了基本定义,就把注意力放在它怎么把algorithmic manipulation变成能跟着复述的例子。
视频信息
- 频道
- TED
- 时长
- 22 分 56 秒
- 发布年份
- 2017
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